Our Story

Built by People Who Understand the Stakes

SmartRead MDI was born from a simple but critical observation: the people responsible for cardiac devices — the ones that save lives — deserve better tools.

Our Mission

Ensuring Every Cardiac Device Is Ready When It Matters Most

Cardiac emergencies don't wait. When a patient needs an urgent CIED check, that device must be identified quickly so that the correct programmer can properly interrogate and collect necessary diagnostic information and parameters. SmartRead MDI exists to make that certainty possible for every emergency and hospital department.

We believe that the technology used to quickly identify the manufacturer of the CIED should be reliable and precise. That's why we built SmartRead MDI — a device designed to eliminate the guesswork and manual errors that put patients and organizations at risk. The SmartRead MDI is part of the FDA's Safer Technologies Program (STeP.)

Our team combines deep expertise in emergency medicine, cardiac devices, medical device regulation, development and software to deliver a solution that truly serves the people on the front lines of cardiac care.

SmartRead MDI team collaborating on medical technology
What Drives Us

Our Vision and Values

Our Mission

Make CIED identification faster, simpler, and more accessible when it matters most.

We believe clinicians should not have to spend valuable time searching for device information when a patient's CIED history is incomplete or unavailable. SmartRead MDI was created to bring a simple, non-invasive approach to device identification directly to the point of care, helping clinicians get the information they need to move forward with confidence.

Our Vision

A world where every implanted cardiac device can be identified when it matters.

We envision a future where uncertainty about an implanted device is no longer an unnecessary barrier to timely care. By making CIED identification simpler and more accessible, we hope to give clinicians greater confidence and help create a more connected, informed experience for patients and care teams.

Our Commitment

Technology should make healthcare easier for the people who deliver it.

We are committed to building technology that solves real problems, fits naturally into clinical workflows, and earns the trust of the people who use it. We listen to clinicians, learn from their experiences, and continually challenge ourselves to make SmartRead MDI more intuitive, dependable, and meaningful at the point of care.

Meet the Team

The People Behind SmartRead MDI

Rodney Horton, MD.

Rodney Horton, MD.

Chief Executive Officer

  • Board of Directors, Chairman
  • Multiple Companies, 12 Patents & Research
Jason Zagrodzky, MD

Jason Zagrodzky, MD

Chief Product Officer

  • Board of Directors
  • UT Southwestern Medical & Mass General
Diana Gutierrez Millman, MD

Diana Gutierrez Millman, MD

Chief Operating Officer

  • Internal Medicine Physician Advisor
  • Expert in Health Care Quality Management & Safety
Robert Canby, MD

Robert Canby, MD

Chief Medical Officer

  • Board of Directors
  • Cardiac Electrophysiologist
  • President, Texas Cardiac Arrhythmia Research Foundation
Darren Selsky, MBA, MS, EE, BME

Darren Selsky, MBA, MS, EE, BME

Chief Commercialization Officer

  • Remote Monitoring KOL
  • Business Strategist
  • 15+ Published research articles
John Walmsley, DPhil

John Walmsley, DPhil

Principal Scientist

  • PI: MDI Phase IIB SBIR
  • Research career in pacemaker therapies for heart failure
  • 20+ Published research articles
John Porterfield, PhD, EE

John Porterfield, PhD, EE

Principal Scientist

  • Recognized leader in Cardiac and Electrophysiology research
  • 15+ Published research articles

Want to Learn More?

Get in touch with our team to learn how SmartRead MDI can support your clinical environment.

Contact Us